MARKETING AGENCY FOR BOOKS
Scribando is an AI & tech-powered marketing agency that achieves bestselling- and award-winning book status for their clients. Scribando works with companies, authors, as well as publishing houses and has helped to successfully market 1000+ books to date. The focus is on non-fiction (expert books). Scribando has been a participant of Go Silicon Valley in 2013 and is headquartered in Vienna, Austria, Europe.
The power of Scribando | Why Scribando exists, why it is important, and what we achieve together!
When it comes to authoring your book, writing a great story is only half the battle. Imagine pouring your heart and soul into your manuscript, only to see it languish on the shelves, unnoticed and unread. That is what often happens to us as authors, we invest a few years into a book, and the results fall off short, despite all of our efforts. This is where Scribando steps in.
In 1982, Naura Hayden wrote a book called Astrological Love. Despite her passion and effort, she only managed to sell 2000 out of an initial print run of 5000 copies, with the rest ending up in thrift stores. Years later, a New York publisher discovered her book, appreciated its content, and republished it with a new title. Without changing a single word, he managed to sell over 2.5 million copies.
All her changed, was the title. This story perfectly encapsulates why Scribando exists. We understand that the marketing of a book is as crucial as its content. Scribando ensures that your hard work doesn’t go unnoticed. We bridge the gap between authors and their audience, transforming great manuscripts into bestsellers. Without effective marketing, even the best stories gather dust. With Scribando, your book gets the spotlight it deserves.
OUR FOCUS AREA: THE EXPERT BOOK [NON-FICTION]
We work primarily with authors in the non-fiction space who are domain experts in their fields. By publishing and marketing “expert books” successfully, the ROI is usually excellent, when integrating “expert books” into existing businesses or business careers the right way. We are specialized in launching and marketing expert books on Amazon (all English-speaking markets + English Audiences in other markets) and focused on reaching clear deliverables, such as bestselling status, sales targets, profitability metrics, accolades, and book awards. Those clear deliverables help our clients to not only achieve success with their books but in the bigger picture of their careers as well. We apply a proven process with excellent project management.
OUR GEOGRAPHIC FOCUS: ENGLISH-SPEAKING MARKETS
Scribando is focused on marketing books written in English in English-speaking markets, such as the USA, UK, Canada, Australia, or India. Quite frequently we also work with authors from non-English-speaking markets though, who have published a book in English and are looking for international exposure. Sometimes it makes sense, to promote an English book in non-English speaking markets as well. A successfully published international book brings a lot of credibility for business activities in foreign markets as well, and that’s why many Europe-based publishers and authors have chosen to work with us as well.
SCRIBANDO LEADERSHIP
Albert Griesmayr, MBA, is founder & CEO of Scribando | Novelify. As a book marketing consultant for more than 100 publishers and authors, he has worked on projects resulting in more than 2 million copies combined sold worldwide. He has worked with bestselling and award-winning authors, such as BC Schiller, Harvey Mackay, Patrick McKeown, and Garret Kramer, and consulted for clients from more than 15 different countries. He is also the creator of the book publishing initiatives Lean Book Publishing and Who Wrote It (Now: Novelify). His insights on book marketing have been consumed by more than 10,000 authors.
Albert is also a #1 Amazon bestselling and award-winning author. He authored four books in the field of self-publishing, Book Marketing Secrets, Bestseller, Book Sales Explosion, and Self-Publishing Blueprints.
SCRIBANDO MAIN OFFICE | VIENNA, AUSTRIA
The Scribando main office is located in beautiful Vienna, Austria (#1 most liveable city in the world, 2022, Global Liveability Index), across Liechtensteinpark [18th-century palace garden grounds] and next to the U.S. Embassy in Austria and the Swedish Embassy.
If you are in Vienna, make sure to drop us a line and we’d be delighted to welcome you for a meeting at our office (Viennese coffee and French croissant included;-)).
The Team
The Scribando team is led by Albert Griesmayr. We are working out of our Vienna main office, with remote project managers located around the world (eg. UK, Greece, and the U.S.) in order to be as close as possible (similar timezones) to our international clients.
Chrissy Metge
Chrissy is an experienced project manager at Scribando and also the head of her own publishing imprint Duckling Publishing.
Matt Haslem
Matt is our lead dev and the master behind the Scribando Book Transformer.
Stephen Jung
Stephen is an experienced project manager at Scribando. He takes care of selected client projects, as well as organizing our projects through ClickUp.
Bradford Goodwin
Brad advises Scribando in the fields of social media and lead generation growth hacking.
Angie Droulias
Angie is an experienced project manager. She has deep expertise in Amazon conversion optimization with a focus on copywriting.
Christian Niederreiter
Chris is co-founder & previous CTO at Scribando. He currently acts as an advisor.